Author. Publisher. Changemaker.
May 11, 2023

Finding Passion and Purpose in Publishing

First up, it's a new season and a new name! Boni and John discuss the reasons for the name change from The Empowered Author Podcast to the Ingenium Books Podcast. Then we dive in to the wonderful ways to find passion and purp...

First up, it's a new season and a new name! Boni and John discuss the reasons for the name change from The Empowered Author Podcast to the Ingenium Books Podcast. Then we dive in to the wonderful ways to find passion and purpose in publishing. 

Are you tired of being told to just keep writing more books, without any real progress in your pursuit of getting your book published and to market? Are you confused about which publishing approach is right for you? You're not alone. In this episode, we'll explore alternative paths to success and reveal how branching out beyond traditional book publishing can lead to exciting new avenues for your work. Get ready to discover untapped opportunities and unlock your potential in the world of independent publishing.

In this episode, you will be able to:

  • Understand the essence of independent publishing and the significance of being an active author.
  • See how nurturing a genuine passion is instrumental in the independent publishing world.
  • Investigate the correlation between profitable margins and providing a livable wage in publishing.
  • Dive into the challenges posed by AI innovations and the imperative for ceaseless learning.
  • Reveal untapped opportunities that lie outside of traditional book publishing, like venturing into TV and film licensing.

The key moments in this episode are:

  • 00:00:00 - Introduction
  • 00:01:01 - The Future of Publishing is Independent
  • 00:05:21 - Running a Successful Independent Publishing Business
  • 00:10:25 - Historical Domain of Publishers
  • 00:13:55 - Author Engagement in the Marketing Process
  • 00:16:17 - The Importance of Diversifying Income
  • 00:18:41 - The Impact of Artificial Intelligence on Publishing
  • 00:22:13 - Pursuing Film and TV Licensing
  • 00:27:12 - The Business of Film and TV Licensing
  • 00:28:00 - Conclusion and Call to Action

The resources mentioned in this episode are:

  • Visit the Ingenium Books website to learn more about their publishing services and to check out their stories that inspire, enlighten, and challenge.
  • Join the Independent Book Publishers Association (IBPA) to connect with other independent publishers and to attend their annual conference.
  • Consider becoming an independent author or publisher if you have a passion for creative expression and want to have more control over the publishing process.
  • Make sure to pay yourself and your team a living wage, even if margins in the publishing industry are tight.
  • Be engaged in the exercise of marketing your book to reach your readers, as readers are often more interested in the author than the publisher.
  • Check out the cool little video on the Ingenium Books website that explains their core values.
  • If you're interested in film and TV licensing, music tracks, or audiobooks, stay tuned for upcoming episodes that will cover these topics and learn more at https://ingeniumbooks.com/film-tv-licensing/.
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